From Aid Project to World's Best Vanilla
In 2002, after Cyclone Waka devastated Tonga, New Zealander John Ross and his family partnered with a local family in the village of Utungake. Together, they planted a small vanilla plantation that blossomed into Heilala Vanilla - a globally loved brand with its heart in the Pacific.
From Bean to Bottle
Patience pays
Vanilla orchids take up to 6 years before they flower.
Perfect timing
Each flower must be hand-pollinated within 6 hours of blooming.
Pods appear
One pollinated flower = one precious pod, hand-picked at just the right time.
Sun-kissed
Beans are dipped in hot water, then slow-dried under the Pacific sun.
Flavour unlocked
Expert curing releases 200+ flavour compounds.
Doing Good, Tasting Good
We’re not just about flavour, we’re about impact. Heilala is proud to be the world’s first vanilla company to achieve B Corp Certification, proving that business can be a force for good. Every purchase of our vanilla directly supports schools, hospitals, and families in Tonga, while our strong partnerships with local farmers ensure that every bean is grown and harvested ethically. Together, we’re creating vanilla that not only tastes incredible but also makes a meaningful difference.
Latest Projects By The Heilala Foundation
Bright Smiles for Bright Futures
In collaboration with Grin, we provided toothbrushes and toothpaste to schools across Vava’u, helping children start each day with healthy smiles and good habits. Small acts of care create lasting confidence.
Growing Together
In Talihau, Vava’u, we helped to fence off the community garden and in collaboration with MORDI donated seedlings to strengthen local food supply. Together with the community, we’re growing resilience and nourishment from the ground up.
Care When It’s Needed Most
The Heilala Foundation donated hospital beds and dengue fever kits to the Prince W. Ngu Hospital in Neiafu, Vava’u, supporting healthcare workers in their mission to provide comfort, care, and lifesaving treatment.
Supporting Our Teachers
From chalk to classroom essentials, our teacher supply kits ensure educators in Vava’u have the tools they need to inspire and empower the next generation.